Interra Credit Union
Digital Marketing Manager (Remote Position) (Information Technology)
As the Digital Marketing Manager, you will lead and execute digital marketing strategies across all of our omni-channel initiatives. Facilitate all aspects of digital marketing project coordination, promotions, and maintain effective organization of the digital marketing while supporting marketing goals. Responsible for search engine optimization, marketing automation, digital and social media advertising, website, email marketing, and analytics. Evaluate processes and procedures on a continual basis to assure Digital Marketing processes and procedures are effective and drive to achieve maximum results. Ensure a superior member experience to achieve maximum results and that align with Interra's mission, vision, and core values. This position is eligible for remote work.
Supervises: None
Experience
8 + years digital marketing experience, plus 2+ years' supervisory experience leading engaged teams.
Education/Certifications/Licenses
Bachelor's degree in Marketing, Digital Marketing, or related field. Google Analytics Certified.
Interpersonal Skills
A significant level of trust, credibility and diplomacy is required. In-depth dialogue, conversations and
explanations with customers, direct and indirect reports and outside vendors can be of a sensitive and/or highly
confidential nature. Communications may involve motivating, influencing, educating and/or advising others on
matters of significance. Typically includes subject matter experts as well as first level to middle managers.
Other Skills
Demonstrated work experience as Digital Media Specialist or Digital Marketing Manager. Knowledge of SEO/SEM, tag manager and dashboard reporting. Advanced knowledge of Adobe Creative Suite. Demonstrated experience with search engine optimization, lead generation and email marketing. Demonstrated understanding of digital marketing journeys and rollout. Experience with website building, HTML, content management and optimization. Success record of implementation of automated digital journeys in order to maximize member engagement, utilization and conversion. Strong decision-making skills with successful and trackable results. Experience in team building, leadership and multi-projects in a fast paced environment with tight deadlines. Professional level of verbal and written communication skills are essential to the position. Advanced analytical and project management skills for a variety of tasks or projects. Advanced proficiency in Microsoft Office (Outlook, Word, Excel, PowerPoint) Demonstrated knowledge of Credit Union regulations, products, policies, procedures, services, related federal state and federal laws and regulations. The ability to motivate or influence internal or external senior level professionals is a critical part of the job, requiring a significant level of influence and trust. Obtaining cooperation and agreement on important outcomes via frequently complex and senior level dialogues. Ability to deal with complex problems involving multiple facets, variables and situations. Ability to provide world class member service while executing Interra's vision, mission and delivery of Core Values.
Physical Requirements
Is able to bend, sit, and stand in order to perform primarily sedentary work with limited physical exertion and occasional lifting of up to 10 lbs. Must be capable of climbing / descending stairs in an emergency situation. Must be able to operate routine office equipment including computer terminals and keyboards, telephones, copiers, facsimiles, and calculators. Must be able to routinely perform work on computer for an average of 6-8 hours per day, when necessary. Must be able to work extended hours or travel of site whenever required or requested by management. Must be capable of regular, reliable and timely attendance.
Working Conditions
Must be able to routinely perform work indoors in climate-controlled shared work area with minimal noise.
Mental and/or Emotional Requirements
Must be able to perform job functions independently or with limited supervision and work effectively either on own or as part of a team. Must be able to read and carry out various written instructions and follow oral instructions. Must be able to complete basic mathematical calculations, spell accurately, and understand computer basics. Must be able to speak clearly and deliver information in a logical and understandable sequence. Must be capable of dealing calmly and professionally with numerous different personalities from diverse cultures at various levels within and outside of the organization and demonstrate highest levels of customer service and discretion when dealing with the public. Must be able to perform responsibilities with composure under the stress of deadlines / requirements for extreme accuracy and quality and/or fast pace. Must be able to effectively handle multiple, simultaneous, and changing priorities. Must be capable of exercising highest level of discretion on both internal and external confidential matters.
Equal Employment Opportunity and Affirmative Action
Interra is an equal opportunity and affirmative action employer committed to creating a diverse workforce.
Qualified applicants will receive consideration without regard to their race, religion, color, sex, national origin, age, sexual orientation, gender identity, disability, or status as a protected veteran among other factors.
Accessibility Accommodation
Interra Credit Union invites all qualified and interested applicants to apply for career opportunities. If you are a person with a disability and need a reasonable accommodation to use our search tools and/or apply for a career opportunity, please contact HR@interracu.com and one of our Human Resources Consultants will contact you within 48 hours.
Acknowledgement
Nothing in the position description restricts management's right to assign or reassign duties and responsibilities to this job at any time. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
This Job description is not a contract and should not be constructed as a guarantee of employment
for any period of time.
Interra Credit Union is an Equal Opportunity Employer and does not discriminate against employees or applicants based on race color, religion, sex/gender, national origin, disability, age, or any other category protected by law.