Sr. Marketing Manager (Marketing)
Are you the kind of marketer who dreams in customer journeys and wakes up with campaign ideas? Do you see opportunity where others see regulations, and turn compliance into competitive advantage? Can you build a brand that people don't just recognize, but genuinely connect with? If you're nodding and already thinking about how you'd elevate our cannabis brands, we need to talk.
PTCE is looking for a Senior Marketing Manager / Director who's ready to lead our marketing across an exciting portfolio: four Commencement Bay Cannabis retail locations, Prismatic Brands (our in-house processing powerhouse), and Medicine Creek Analytics. This isn't just about running campaigns - you'll be a key piece to our growth, the creative mind refining our brand story, and the leader building a team that makes magic happen.
About the Role
Think of yourself as part marketing strategist, part brand storyteller, part team builder, and part industry pioneer. You'll be developing comprehensive marketing strategies that don't just move the needle - they redefine what's possible in cannabis marketing. From digital campaigns that convert to traditional marketing that breaks through, from brand positioning that resonates to product launches that excite, you'll be orchestrating it all.
Here's the exciting part: you'll also be building and leading a tight-knit team of 2-3 marketing pros (full-time employees and contractors) who share your passion for doing this work at the highest level. If you thrive on strategic thinking, love mentoring talent, and get energized by the unique challenges of cannabis marketing, this role will feel like home.
What You'll Be Doing
Strategic Marketing Leadership:
Craft integrated marketing strategies that align perfectly with our company goals while speaking directly to our target markets and customer segments
Dive deep into market research and competitive analysis, turning data insights into marketing gold
Manage marketing budgets
Brand Building & Storytelling:
Shape and evolve our brand identity across all our businesses, ensuring every touchpoint feels authentically us
Position our brands as the trusted, innovative leaders in cannabis through compelling messaging and authentic storytelling
Create and maintain brand guidelines that keep our marketing consistently excellent across every channel and campaign
Multi-Channel Marketing Mastery:
Lead our digital marketing charge with SEO that gets found, social media that engages, email/SMS campaigns that convert, and website optimization that turns visitors into customers
Execute traditional marketing that actually works - print, outdoor advertising, events - reaching our diverse audiences and building real brand recognition
Seamlessly blend digital and traditional approaches for marketing that meets people where they are
Product Marketing & Launch Excellence:
Partner with our Prismatic Brands product development team to create launch strategies that make new products impossible to ignore
Develop product marketing campaigns that tell the story behind what we create and why people should care
Team Leadership & Development:
Build, mentor, and lead a small but mighty marketing team that punches above its weight
Create an environment where creativity thrives, data drives decisions, and everyone grows professionally
Balance hands-on marketing work with strategic leadership
QUALIFICATIONS - What We're Looking For
The Must-Haves:
Bachelor's degree in Marketing, Business Administration, or related field (MBA is a nice bonus)
6+ years of solid marketing experience with at least 2 years in cannabis or a similarly regulated industry
2+ years of digital marketing experience across SEO, social media, SMS, and email marketing
2+ years of people management experience where you actually made your team better
Proven track record developing and executing successful marketing strategies, especially in multi-location or highly regulated environments
Deep understanding of cannabis industry trends, regulations, and what actually motivates cannabis consumers
Leadership skills that inspire people to do their best work, plus experience building high-performing teams
Demonstrated expertise in brand development, digital marketing, and traditional advertising that gets results
Communication skills that can inspire a team, convince stakeholders, and negotiate win-win partnerships
Must be 21+
The Nice-to-Haves:
Advanced degree that shows you love diving deep into strategy and business
Cannabis compliance knowledge that turns regulatory requirements into competitive advantages
Experience in retail, CPG, or analytics industries
Experience working in a vertically integrated business with both B2B and B2C sales channels
The X-Factors We Love:
Adaptability that thrives in fast-paced, ever-changing environments
Strategic thinking that can see three moves ahead
Creative problem-solving that finds opportunity in every challenge
Passion for cannabis and what this industry represents
Data-driven decision making balanced with creative intuition
Ready to Lead Our Marketing Evolution?
If this sounds like the challenge you've been waiting for, we want to hear from you. Show us your strategic wins, your team-building success stories, your creative campaigns that moved the needle. Whether it's a brand turnaround, a launch that exceeded expectations, or a compliance challenge you turned into a marketing opportunity--we want to see the work that makes you proud.
We're not just looking for someone who can check all the boxes. We want a marketing leader who brings vision, builds culture, and drives results that matter. Think that's you? Let's start the conversation.
The Puyallup Tribal Cannabis Enterprise is an Equal Opportunity Employer and actively encourages applications from all persons regardless of race, color, religion, sex, age, national origin, marital status or ancestry, sexual orientation or sensory, mental, physical, or other non-disqualifying disability. Indian Preference will be applied to hiring of this position as defined in Title 25, U.S. Code, Chapter 14, Subchapter V, Sections 472 and 473.
