Marketing Manager (Finance)
The Marketing Manager represents the company's brand and drives strategies to increase product awareness by observing the market, competitors, and industry trends.
Identify and execute marketing programs to drive awareness and generate leads.
Collaborate closely with business development to develop and nurture relationships.
Set clear campaign goals and track against plan.
Manage content inclusion.
Develop and execute quarterly partner marketing and promotional plans.
Manage all events with channel partners, including webinars and trade shows/conferences.
Monitor campaign efficiency and report on leads and opportunities on a weekly, monthly, and quarterly basis.
Promoting the company's existing brands and introducing new products to the market.
Researching and developing marketing opportunities and plans, understanding consumer requirements, identifying market trends, and suggesting system improvements to achieve the company's marketing goals.
Recruiting, training, scheduling, coaching, and managing marketing and sales teams to meet sales and marketing human resource objectives.
Other core expectations as defined and requested by your direct supervisor/manager and sales leadership.