Creative Director - Corporate (Media)
Hornblower is looking for a Creative Director to lead our in-house Creative Team. This position will manage designers and copywriters for the development of projects, as well as project management for implementation and delivery of work. We're looking for an experienced manager with adept interpersonal and leadership skills who can inspire others (but still get his/her hands dirty), bring a mix of marketing expertise and business understanding to the position, and elevate our creative work to reflect a company that is growing to a global leader in Experiences and Transportation.
Essential Duties & Responsibilities:
- Ability to perform in a fast paced, high stress environment and prioritize work with minimal guidance
- Able to provide creative direction, guidance, and leadership across marketing and product touchpoints to a team of designers, copywriters, and project managers.
- Superb attention to details across many disciplines — writing, design, video, art direction, digital, etc.
- Outstanding written and verbal communication skills
- Ability to communicate large design strategies and ideas, presenting work to stakeholders, executives, and large groups
- Provide leadership and support for a team of graphic designers, copywriter(s), content creator(s), contractors, and external agencies in the strategic development of creative deliverables
- Prioritize work and resources across engagements based on changing priorities and corporate goals, establishing production schedules by collaborating with designers and copywriter(s)
- Conduct brainstorming sessions with creative team, maintaining strategic and creative thinking to develop innovative and actionable initiatives in a fiscally responsible manner
- Review and approve art and copy developed by the team, ensuring deliverables that effectively address project goals and challenges
- Produce fresh, innovative work that translates complex ideas into compelling print materials and digital experiences for visually sophisticated audiences
- Collaborate with analytics team to assess the impact of all design and usability changes
- Concept and manage the development of design libraries and systems with adherence to product branding requirements
- Design, build, and maintain an Agile project management system used by the Corporate Marketing Team
- Maintain, enhance, and develop processes that keep the team working efficiently
- Manage and develop a team, offering stretch assignments and opportunities for professional development
- Additional job duties as assigned
Requirements & Qualifications:
- 10 years of related experience with 3+ years of creative management in agency or corporate setting
- Experience creating marketing campaigns from developing vision and the messaging to overseeing production on time and budget
- An understanding of, and past experience with creating integrated content across all marketing channels from digital, social media, paid media, mobile, and print
- Strong creative vision with an understanding of business objectives
- Expert knowledge of visual design principles and techniques
- Strong team management skills
- Strong working knowledge of industry-standard design and prototyping software
- Working knowledge of HTML5, CSS3, and JavaScript
- Bachelor's degree in marketing, design, or related field or equivalent experience
- Prior experience with copywriting, design, or production
- Prior project management experience, with a focus on creative direction
Our Values:
As a Hornblower team member you commit to upholding our RESPECT SERVICE SYSTEM values. They are as follows:
- Respect - We will value, appreciate and respect each other. We will foster diversity and inclusivity.
- Environment - We will Respect our Planet. We will conserve, protect and educate. We will practice environmental stewardship.
- Safety - We will think and work safely. We will follow safety standards and instructions. We will create a safe and secure workplace.
- Professionalism - We will conduct ourselves professionally. We will take responsibility for our actions. We will own the problem until it is solved.
- Exceed - We will continuously improve. We will exceed standards and expectations.
- Communication - We will be open and honest. We will choose a respectful approach. We will share information with others effectively.
- Teamwork - We will exist to serve others. We will anticipate the needs of others. We will have fun and practice “enthusiastic friendliness”.
Hornblower is proud to be an Equal Employment Opportunity and Affirmative Action employer. We prohibit discrimination and or/harassment of any type, including but not limited to discrimination and or harassment based upon race, religion, religious creed, color, national origin, ancestry, citizenship, sex, sexual orientation, gender, gender identity, gender expression, age, pregnancy or relation medical conditions, childbirth, breastfeeding, parental status, veteran and/or military statue, disability (physical or mental) medical condition, genetic information or characteristics, political affiliation, domestic violence survivor status, marital status, or other characteristics prohibited by federal, state, or local law. Additional, Hornblower participates in the E-Verify program in certain locations.
Pursuant to applicable State and local laws, including but not limited to the San Francisco Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.
Experience
Preferred- 10 years of related experience with 3+ years of creative management in agency or corporate setting
- 3 year(s): Creative Management in a Corporate or Agency setting
Education
Preferred- Bachelors or better in Marketing or related field
Behaviors
Preferred- Leader: Inspires teammates to follow them
- Team Player: Works well as a member of a group
- Detail Oriented: Capable of carrying out a given task with all details necessary to get the task done well
Motivations
Preferred- Goal Completion: Inspired to perform well by the completion of tasks
- Self-Starter: Inspired to perform without outside help
- Ability to Make an Impact: Inspired to perform well by the ability to contribute to the success of a project or the organization
