HealthStream, Inc
Manager, Digital Marketing (Finance)
Are you looking to use your marketing skills to make a real difference in the world? At HealthStream, the work you do will help contribute to improving patient care and outcomes.
We are passionate about improving patient care by developing the people who deliver care! HealthStream works side by side with healthcare organizations to ensure that their people are confident, compliant, credentialed and ready to work.
We are looking for an experienced Manager, Digital Marketing, responsible for managing and implementing best practices, execution and data analytics across our MarTech Stacks. This includes digital platforms used for B2B marketing in the U.S. and internationally, direct to consumer, customer training and internal document control. In addition, you will work closely with product marketing managers, the demand generation team, sales and business leaders to create and oversee the strategy to attract, engage, convert, manage and understand our target customers.
The ideal candidate is a data-driven digital marketer with extensive knowledge of marketing automation systems, various MarTech platforms and working across many teams.
ESSENTIAL DUTIES OR RESPONSIBILITIES
JOB SPECIFICATIONS:
1. KNOWLEDGE/EDUCATION AND EXPERIENCE REQUIRED: