Pinellas Suncoast Transit Authority
Marketing Coordinator (Creative Design)
BASIC PURPOSE
The goal of PSTA marketing is to raise the kind of awareness that can improve ridership and community sentiment. The goal of the marketing coordinator is to ensure that the details are handled in order to accomplish those goals. Serving as the marketing manager's right hand, the PSTA Marketing Coordinator is responsible for task management, meeting coordination, and maintaining budget and project plan documents while helping strategize and implement those plans.
ESSENTIAL FUNCTIONS
· Assist with the planning and implementation of traditional and digital marketing campaigns, press conferences, events, public outreach, and engagement opportunities.
· Schedule, facilitate, and create agendas for meetings, including weekly team meetings recurring meetings with PSTA's internal departments, and community partners. Impeccable note-taking abilities are a must.
· Working within the department's project management software (Asana), assist with trafficking tasks and keeping campaigns on schedule, monitoring critical deadlines, and ensuring that feedback is received from stakeholders in a timely manner.
· Coordinate ordering, receipt, and distribution of departmental purchases by working closely with the procurement and finance teams.
· Track inventory of office supplies, event supplies, promotional items, and bus schedules, and coordinate re-orders as needed while maintaining the physical
· Assist with the management of the department budget, including tracking spending and maintaining up-to-date lists of outstanding requisitions and invoices and monthly budget reporting to the Director of Communications & Marketing.
· Collect and analyze program data to monitor the success of campaigns and events and prepare marketing activity reports.
· Assist with booking travel and organizing documents needed for department trips.
· Prepare, distribute, and maintain documents, reports, and files to support the department.
· Assist in the development of presentations and collateral materials such as flyers, one-pagers, and brochures. This includes proofreading for both grammar and accuracy of information, as well as reviewing creative product for brand adherence.
· Update spreadsheets, databases and inventories with statistical, financial and non-financial information.
· Conduct research online and in archived paper files.
· Perform additional duties as assigned to assist the Director of Communications & Marketing.
MINIMUM QUALIFICATIONS
KNOWLEDGE, SKILLS AND ABILITIES
See Job Description